After watch the video I think the package design industrial have develop to a new stage, it is not as simple as it used to be, it consist of technology d, function and innovation. So when I do packaging design, I need to keep up with the new trends.Over the past decade, packaging has assumed a tremendous amount of responsibility in "advertising" a product. Consumer product goods (CPG) companies like Anheuser-Busch, Coca-Cola, Del Monte, Estée Lauder, and Bacardi have increased both creative and manufacturing efforts to promote the package as the number one marketing vehicle to sell their products.
Recycle technology is inspired me a lot, for example from Tetrapak Video, Using Infrared Detection Unit can identify composite cartons, transferring it by a blast of air! As well as plastic recycling, where optical sorting system that can identify the manufacturing process of the plastic and sort it appropriately, accurately and reliably to achieve efficient recycling. Processes are quick and not needing human intervention anymore, including the label separating and cleaning processs. It is indeed; “Recycling technology has been made great progress in the last few years”. and the use of sophisticated technology make recycle more efficient.
The progress of recycle industrial provide more choice to industrial design, however there are still some material can not being recycle. so when design product, research is essential in order to choose the best material.
Packaging is similar to fashion, and consumers are in tune with fashion trends. Like any fashion, the color, shape, and texture of an item changes with consumer tastes and lifestyle preferences. Changes in consumer trends also lead to packaging changes. Everyone in the packaging design industry knows that most packages are constantly groomed and updated to keep the shelf presence of the products new and exciting. From the second video, speed of production is really high. These machines operated with no human except one monitor .It’s very interesting to see that during the manufacture process such as making corrugated cardboard, glass bottles, metal containers and can were mostly machine operated and did not require human contact. it was done by machine from pressing, steaming, stacking, perforating, scoring, colouring, gluing to folding. Those process make the package more quick and standard, every product and be exactly identical.
So product design need to be more complete and avilable to the product line. and moreover one think important to me is I found glass bottle which can be recycled endlessly and it cost less energy than using metal and plastics.
